ARTERNAL is your gallery's backbone - tracking every inquiry, conversation, and acquisition so your team converts interest into artwork sales.
'%3e%3cpath%20d='M744.17%201.10156V22.5616H719.41V1.10156H709.97V55.7416H719.41V30.7216H744.17V55.7416H753.26V1.10156H744.17Z'%20fill='%23010202'/%3e%3cpath%20d='M649.77%201.24023V9.63023H664.75V55.7402H673.84V9.63023H688.76V1.24023H649.77Z'%20fill='%23010202'/%3e%3cpath%20d='M611.56%2026.2302C618.75%2026.2302%20621.94%2023.3502%20621.94%2018.2902C621.94%2013.2302%20618.83%209.31023%20611.71%209.31023H602.3V26.2302H611.56ZM592.93%201.24023H612.67C624.68%201.24023%20631.13%208.95024%20631.13%2017.7502C631.13%2025.5402%20627.04%2031.3802%20621.4%2033.3202L633.01%2055.7402H623.15L612.35%2034.9802H602.3V55.7402H592.94V1.24023H592.93Z'%20fill='%23010202'/%3e%3cpath%20d='M564.95%201.24023H555.39V55.7502H564.95V1.24023Z'%20fill='%23010202'/%3e%3cpath%20d='M500.62%2013.3802H500.48L491.64%2055.7402H480.36L468%201.24023H477.43L486.14%2041.5902H486.28L495.72%201.24023H505.59L515.23%2041.5902H515.44L523.53%201.24023H532.73L520.95%2055.7402H509.68L500.62%2013.3802Z'%20fill='%23010202'/%3e%3cpath%20d='M425.56%2042.12C421.64%2045.19%20416.69%2044.69%20413.45%2041.06C410.49%2037.75%20410.81%2032.96%20413.65%2030.41C414.43%2029.71%20415.25%2029.17%20416.14%2028.88L425.35%2041.82L425.56%2042.12ZM420.61%2010.72C422.91%2010.72%20424.5%2012.17%20424.36%2014.65C424.18%2017.93%20419.85%2020.41%20418.72%2020.41C418.72%2020.41%20416.9%2019.24%20416.69%2016.03C416.51%2013.27%20418%2010.72%20420.61%2010.72ZM441.36%2043.8C436.8%2044.92%20435.45%2042.89%20435.45%2042.89C440.83%2035.64%20440.46%2030.17%20440.46%2030.17H433.12C432.87%2034.7%20430.8%2036.51%20430.8%2036.51L423.23%2026.26C425.55%2025.32%20431.21%2021.36%20431.21%2015.1C431.21%208.84001%20426.76%204%20420.11%204C413.46%204%20409.38%2010.51%20409.38%2015.61C409.38%2020.71%20412.3%2023.41%20412.3%2023.41C412.3%2023.41%20404.38%2026.28%20404.38%2036.27C404.38%2046.26%20413.55%2051.41%20419.81%2051.41C426.68%2051.41%20429.95%2048.17%20429.95%2048.17C434.5%2053.41%20442.19%2050.69%20442.19%2050.69L441.36%2043.8Z'%20fill='%23010202'/%3e%3cpath%20d='M350.109%2026.2302C357.299%2026.2302%20360.489%2023.3502%20360.489%2018.2902C360.489%2013.2302%20357.379%209.31023%20350.259%209.31023H340.849V26.2302H350.109ZM331.479%201.24023H351.219C363.229%201.24023%20369.679%208.95024%20369.679%2017.7502C369.679%2025.5402%20365.589%2031.3802%20359.949%2033.3202L371.559%2055.7402H361.699L350.899%2034.9802H340.839V55.7402H331.479V1.24023Z'%20fill='%23010202'/%3e%3cpath%20d='M269.619%201.15039V55.7404H305.619V47.3504H279.269V31.8804H302.079V23.7604H278.779V9.26039H304.029V1.15039H269.619Z'%20fill='%23010202'/%3e%3cpath%20d='M202.29%2046.8206L209.02%2040.9106C212.07%2045.1606%20218.45%2048.6806%20224.38%2048.6806C231.41%2048.6806%20234.21%2045.0306%20234.21%2040.9306C234.21%2036.3606%20230.99%2034.4706%20226.3%2033.5306L217.59%2031.8006C209.61%2030.2306%20203.83%2025.3406%20203.83%2016.4506C203.83%208.65062%20209.91%200.390625%20223.37%200.390625C231.7%200.390625%20238.44%203.66063%20242.67%209.44063L235.22%2014.8406C232.07%2011.5306%20228.06%208.57063%20223.01%208.57063C216.35%208.57063%20213.13%2012.0306%20213.13%2015.6606C213.13%2020.8606%20217.6%2022.3506%20221.99%2023.2206L230.04%2024.8706C238.75%2026.6806%20243.65%2031.8806%20243.65%2039.7506C243.65%2049.9906%20235.31%2057.0706%20223.89%2057.0706C214.23%2057.0806%20206.46%2052.7306%20202.29%2046.8206Z'%20fill='%23010202'/%3e%3cpath%20d='M168.709%2034.51V1.25H177.529V36.47C177.529%2048.58%20169.699%2057.07%20156.389%2057.07C143.159%2057.07%20134.939%2048.58%20134.939%2036.47V1.25H144.069V34.51C144.069%2043.32%20149.549%2048.71%20156.389%2048.71C163.239%2048.72%20168.709%2043.32%20168.709%2034.51Z'%20fill='%23010202'/%3e%3cpath%20d='M84.1697%201.25977L65.9297%2055.7398H75.4497L78.7097%2045.5698H100.97L104.44%2055.7398H113.54L95.2197%201.25977H84.1697ZM89.5997%2011.9798L98.1997%2037.8098H81.5497L89.5997%2011.9798Z'%20fill='%23010202'/%3e%3cpath%20d='M34.5797%201.35156V22.7216H9.81965V1.35156H0.389648V55.7416H9.81965V30.8416H34.5797V55.7416H43.6696V1.35156H34.5797Z'%20fill='%23010202'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_209_74'%3e%3crect%20width='754'%20height='58'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e)
Lost Revenue
Missed follow-ups that turn warm leads cold
Lost Context
Conversations scattered across inboxes and memory
Lost Deals
Opportunities that die in the gaps between your systems
Older platforms act like databases, rigid tools that can't keep up with how your team actually sells.
ARTERNAL fixes this.
It was built to enable art acquisitions.
Smart Mail
Reach more collectors with offers that feel personal, then see exactly how they respond. Who opened them. Which artworks pulled them in. How long they stayed.
No more guessing who to follow up with. The data tells you.
Learn more about Smart Mail →
Customer Relationship Management
Most CRMs store names. ARTERNAL captures relationships. Every email, offer, and conversation lives on a single collector timeline, visible to your whole team.
No more hunting through inboxes. No more forgotten follow-ups.
Learn more about CRM →
Inventory Management
No more spreadsheets. No more "where is that piece?" No more sales and logistics working off different numbers.
ARTERNAL tracks every artwork, location, price, and status in one place, updated in real time. See who's interested, what's on hold, and what's ready to sell.
Learn more about Inventory →
PDFs & OVRs
Online viewing rooms and PDFs without the effort. Create beautiful collateral for fairs, exhibitions, or private collectors, and know exactly who engaged with what.
Learn more about Viewing rooms →
Custom Websites
Whether you're starting fresh or migrating, you get a professionally built site that integrates directly with your inventory and exhibitions.
Learn more about Websites →
ARTERNAL has transformed our business. It is a one-stop shop for us as gallerists with the easy-to-use features. The staff support has also been a game-changer with clear and quick responses
Meredith Williams
Owner, Sales, and Gallery Operations Manager
Martha's
Increased Offer Activity
Faster Sales Cycles
Growth in Collector Value
4.8 · 40+ reviews
"ARTERNAL has transformed our business. It is a one-stop shop for us as gallerists with the easy-to-use features, creating just what we need from invoices to online viewing rooms and checklists. The staff support has also been a game-changer with clear and quick responses. We are very pleased with our ARTERNAL experience!"
"My role as a Gallerist is made seamless because of ARTERNAL. Email, CRM, inventory, invoicing and online viewing all in one place. A truly life changing tool in the art industry."
"ARTERNAL has been a game changer to put it mildly. It has allowed me to be far more strategic in terms of how and when I follow up with clients using the CRM functionality. It has allowed me to track works of art and their pricing through the brilliant inventory system. It enables me to call up wishes and match clients with works of art in a much more systematic way."
"This technology solution has saved our team time and has helped us connect our inventory to the right clients to increase revenue. Having ARTERNAL as a partner to support our growth and accelerate us to the next level has been imperative."
"Because our team works in a very open way, we wanted something that would allow one salesperson to pick up from another person's conversation with our clients, suppliers, and artists. Couldn't find anything else that does what ARTERNAL does in any sense."
"ARTERNAL saves us hours of time every day, helps us work more efficiently and helps us discover new aspects of our sales process every single day."
Your registrar spends hours on paperwork. Your sales team triages dozens of inquiries manually. ARTERNAL's AI Agents handles all the repetitive work giving registrars their headspace back.
Inbound Response Automation
AI drafts personalized responses from inquries. Answers questions and reccomends artwork to sell.
Registrar Assistance
Artwork onboarding, consignment processing, inventory updates, location history, shipping coordination. All automated.
Conversation Intelligence
Your inbox, WhatsApp, and messages sync into the CRM. No lost context and always in sync
Follow-Up Intelligence
AI surfaces who to contact based on engagement and will automatically draft replies
Common Questions
Most galleries are fully operational within 2 weeks. We handle data migration, provide hands-on onboarding, and train your team.
Contact us to get started →Yes! ARTERNAL provides guided migration support from most major gallery systems. We help you bring over your inventory, contacts, sales activity, consignments, invoices, exhibition histories, and more so you can start working seamlessly from day one.
We support migrations from a wide range of tools galleries commonly use, including: Artlogic, ArtCloud, Gallery Systems (Vernon), ArtBinder, ArtBase, Artsystems Pro, and custom spreadsheets or legacy databases. If your system isn't listed, our migration team can still help — just contact us for an assessment.
ARTERNAL is built for gallery staff, not IT departments. If your team can use email, they can use ARTERNAL.
Most gallery systems were built for cataloging. They're databases. ARTERNAL was built for selling. Everything connects with intelligence that tells you what to do next.
Yes. ARTERNAL is built for how galleries, auction houses, and advisories actually run. The workflows adapt to your operation.
ARTERNAL offers three plans — Essential, Principal (most popular), and Expert for larger operations. Each tier builds on the last, adding features like AI, mobile access, custom websites, and dedicated support. Unlike Salesforce or Artlogic, you get enterprise-level capability with hands-on support, faster setup, and a product built on your feedback — no enterprise complexity.
View full pricing & compare plans →ARTERNAL's AI handles repetitive tasks—drafting responses, onboarding artwork, surfacing follow-ups—while you stay in control. It's built to assist and eliminate tedious data entry tasks. Your team reviews and approves everything.
Yes. We build bespoke, fully branded websites for galleries. No templates, no DIY builders. We handle design, development, and migration. Your site integrates directly with your inventory and viewing rooms.
ARTERNAL connects with Gmail, Outlook, QuickBooks, Stripe, Mailchimp, WhatsApp, TaxJar, and more. We're always adding new integrations based on what galleries need.
Yes. The ARTERNAL mobile app gives you full access to your CRM, inventory, and collector data on the go. Available on iOS for iPhone & iPad
Gallery closures have climbed, but the pattern is avoidable. Here’s how smarter operations, real visibility into your numbers, and AI-powered tools help galleries grow without overextending.
Art fairs take weeks of prep, and the real work doesn’t stop when the fair closes. Here’s a step-by-step look at how galleries use ARTERNAL to manage the entire process, from selecting inventory and building OVRs to tracking collector engagement and analyzing performance after the fair wraps
Migrating to a new system doesn’t have to be stressful. Here’s what the process of moving your gallery data to ARTERNAL actually looks like — and why most galleries are live in 2–3 weeks.
Gallery closures have climbed, but the pattern is avoidable. Here’s how smarter operations, real visibility into your numbers, and AI-powered tools help galleries grow without overextending.
Art fairs take weeks of prep, and the real work doesn’t stop when the fair closes. Here’s a step-by-step look at how galleries use ARTERNAL to manage the entire process, from selecting inventory and building OVRs to tracking collector engagement and analyzing performance after the fair wraps
Migrating to a new system doesn’t have to be stressful. Here’s what the process of moving your gallery data to ARTERNAL actually looks like — and why most galleries are live in 2–3 weeks.