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ARTERNAL Partners with Affirm for Buy Now Pay Later

You wanted a better way to manage payment plans at your gallery, now you can leave it to the experts. ARTERNAL is thrilled to announce a groundbreaking partnership with Affirm's Buy Now Pay Later (BNPL) solution, a move that promises to reshape the art industry and make art more accessible to everyone.

By Team ARTERNAL on Tuesday October 3, 2023
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In the ever-evolving landscape of the art world, the barriers to entry can often seem insurmountable. High price points and limited payment options have traditionally deterred potential art enthusiasts from dipping their toe into collecting waters. However, ARTERNAL is here to change the game. We are thrilled to announce our groundbreaking partnership with Affirm’s Buy Now Pay Later (BNPL) solution, a move that promises to reshape the art industry and make art more accessible to everyone.

Breaking Down Barriers to Entry

One of the most exciting aspects of this partnership is the way it reduces  the intimidating entry price points that have long been a deterrent for art connoisseurs. Art lovers can now explore a wider range of artworks without the fear of a hefty upfront cost. This democratization of art acquisition is a win-win for both galleries and clients, opening doors to a larger, more diverse audience.

Fostering Client Loyalty

The ability to offer flexible payment options not only attracts new clients but also builds lasting customer loyalty. With a 20% repeat acquisition rate, it’s evident that clients appreciate the ease and convenience of Affirm’s BNPL solution. By giving them the flexibility to acquire art on their terms, galleries can establish deeper and more meaningful relationships with their clients.

Streamlining Cash Flow Management

Cash flow management has been a significant challenge for galleries, often self-funding payment plans and dealing with the complexities of chasing down payments. With Affirm’s payment solutions, this friction disappears. Galleries are paid up front, freeing up their own funds and they do not have to ask artists to share in the payment plan either. It’s a win for everyone involved in the art ecosystem.

Expanding the Client Base

Affirm’s premium network boasts over 16.5 million shoppers—a vast pool of potential art collectors waiting to discover the world of art. By partnering with Affirm, galleries gain access to this expansive customer base, leading to a potential boost in sales. It’s a competitive advantage that galleries simply can’t afford to overlook.

Easy Setup and Seamless Transactions

ARTERNAL’s integration with Affirm ensures a seamless experience for both galleries and clients. The end-to-end art sales in ARTERNAL allow galleries to not only offer works and track client relationships, but they can also send invoices with multiple payment options, process payments, and receive payments—all from one system. This removes the need for juggling multiple apps and simplifies the entire art acquisition process. As the world trends towards online, digital, and paper-free transactions, ARTERNAL’s partnership with Affirm positions galleries firmly in the direction where most transactions are heading.

Affirm checkout flow

ARTERNAL’s partnership with Affirm is a game-changing move in the art world. It breaks down barriers to entry, increases average order values, fosters customer loyalty, streamlines cash flow management, and expands the client base. It offers a competitive advantage and simplifies the art acquisition process for galleries and clients alike. With this partnership, ARTERNAL is leading the way toward a more accessible and seamless art-collecting experience, ensuring that art remains a vibrant and essential part of all our lives.

Payment options through Affirm are subject to an eligibility check and are provided by these lending partners: . CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lenders Law license.

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